Our sustainability strategy is based on a commitment that creates long-term consumer and employee value by applying a green strategy aimed toward protecting the natural environment. This business approach is built around social and environmental considerations. It takes into consideration every dimension of how we operate in the cultural, social and economic environment. We aim to build a business with a long term vision through transparency and proper employee development. Our integrated sustainability approach is based on a number of targeted areas, it allows us to grow without damaging future generations’ prospects.